Computer speakers with low sound quality are now the most common way Britons listen to music according to new research by global intelligence firm Strategy Analytics.

Fifty-one percent of respondents said the most popular way to hear music is via built-in speakers on desktops and laptops followed by stand alone radios (43%) and headphones connected to portable devices such as mobile phones (41%).


“Music’s focus over the past decade has been about usability and convenience – being able to get it on as many devices as possible – whilst sound quality has been largely ignored or forgotten in this race to portability,” says David Watkins, Director of Home Connected Devices at Strategy Analytics.

“It has bred a generation of listeners who’ve never really known what it’s like to listen to high quality sound and, consequently, is already sounding the death knell for the likes of the hi-fi system.”

Strategy Analytics conducted an online survey in September 2015 of 842 UK adults aged 18-65 who listen to music.